Yosport
- Title: Yosport "Cazalogo"
- Client: Grupo Leche Pascual
- Country: Spain
- Campaign description:
A spot invited the user to find the Yosport logo and to send it via a MMS: The first 1000 MMS sent won two tickets for the Parques Reunidos amusement park. In addition, every participant received a guaranteed gift: a personalised mobile game for Yosport. - Technology: image recognition (Cazalogo) + advergame + MMS
