Renault

Road Trip Experience and Visits to Car Shops

Objective

Build a mobile strategy for Renault, starting with an app that could help the brand better connect with its consumers.

Approach

We designed an app focused on user experience to emphasize the bond between cars and their owners. The app features a travel journal where users can share pictures and information about their road trips. The app also integrates with Renault's CRM and dealerships.

Results

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