Trapiche

Intuitive CMS, Mobile-First Website Design and Contextual Targeting for Argentina’s Largest Vineyard

Objective

Trapiche, Argentina’s largest vineyard, needed a design-savvy partner to help them move forward with the creation of their mobile/digital platform.

Approach

Mobext Argentina used the latest UX and UI trends to build a robust, mobile-first website. An intuitive CMS allows the client to update content such as product information and news very easily. Activating mobile location data, the responsive website adapts to the region of the user, and shows the proper products and content thanks to contextual targeting.

Results

The combination of mobile-first design and contextualized content led to the success of the website: